From - Concept® - Comprehensive DTC Agency. Manufacturing, Branding, Packaging, Marketing.

`+128%` profit in 90 days. Same customers. Same ad spend.

We rebuilt RacketFuel™ around subscriptions and lifecycle flows. Repeat purchases tripled, and 41% of revenue now arrives on autopilot.

`+128%` profit in 90 days. Same customers. Same ad spend.

We rebuilt RacketFuel™ around subscriptions and lifecycle flows. Repeat purchases tripled, and 41% of revenue now arrives on autopilot.

Everything installed, itemized.

Not advice. Not a slide deck. A working retention system, live in the account by day 60 and optimized through day 90.

Four phases. One system.

The same DTC Retention Protocol™ we install for clients, run on our own brand first.

Process

Retention Audit & Revenue Map

Twelve months of order data revealed the levers: customers who reorder within 45 days average 6+ orders a year, and multi-product buyers carry 2.3× the LTV. 45-day reorder → 6+ orders / yr

Offer & Journey Architecture

Subscribe & Save at 10% with a flexible 30, 45 or 60-day cadence. A second-purchase incentive timed to when the tub runs low, not a sitewide discount that trains customers to wait. Sub discount: 10% · margin protected

Flows & Systems Build

The 24/7 backbone across email and SMS, with replenishment triggered 5 to 7 days before each customer's product runs out. 26% of cancel attempts saved

Optimize & Compound

Offers, send timing and segments tested against baseline, reported monthly. Double down where the numbers say to. This is the phase most brands skip, and where the curve bends. Winback alone: +$4,600 / mo recovered

Month by month, on autopilot.

(Retention in numbers.)

Month

Subscription revenue

Repeat rate

Contribution profit

Month

Subscription revenue

Repeat rate

Contribution profit

Month 1

$4,200

13%

$12,100

Month 1

$4,200

13%

$12,100

Month 2

$16,800

21%

$17,900

Month 2

$16,800

21%

$17,900

Month 3

$31,000

34%

$25,100

Month 3

$31,000

34%

$25,100

Month 4

$31,900

35%

$24,800

Month 4

$31,900

35%

$24,800

Month 5

$32,600

35%

$25,300

Month 5

$32,600

35%

$25,300

Month 6

$33,400

36%

$25,600

Month 6

$33,400

36%

$25,600

Month 7

$33,100

36%

$25,200

Month 7

$33,100

36%

$25,200

Month 8

$34,000

37%

$25,900

Month 8

$34,000

37%

$25,900

Month 9

$34,600

37%

$26,100

Month 9

$34,600

37%

$26,100

Month 10

$35,300

38%

$26,400

Month 10

$35,300

38%

$26,400

Month 11

$35,900

38%

$26,700

Month 11

$35,900

38%

$26,700

Month 12

$36,400

39%

$27,000

Month 12

$36,400

39%

$27,000

Their Team Said

(Testimonials)

"We were profitable on paper and broke in practice. The retention system changed what a customer is worth to us, which changed what we can afford to pay to get one."
Robert
Co-Founder
"They rebuilt how our email works in six weeks. The replenishment flow alone outsells what our whole newsletter used to do, and I stopped having to plan a campaign every time we needed revenue."
Chris
CMO
The subscription build was the part I feared operationally, and it just worked. Cadences match how people actually play, so support tickets about deliveries went down, not up.
Nam
Co-founder

`+128%` profit in 90 days. Same customers. Same ad spend.

`+128%` profit in 90 days. Same customers. Same ad spend.

We rebuilt RacketFuel™ around subscriptions and lifecycle flows. Repeat purchases tripled, and 41% of revenue now arrives on autopilot.

Everything installed, itemized.

Four phases. One system.

The same DTC Retention Protocol™ we install for clients, run on our own brand first.

Process

Retention Audit & Revenue Map

Offer & Journey Architecture

Flows & Systems Build

Optimize & Compound

Month by month, on autopilot.

Their Team Said

"We were profitable on paper and broke in practice. The retention system changed what a customer is worth to us, which changed what we can afford to pay to get one."

"They rebuilt how our email works in six weeks. The replenishment flow alone outsells what our whole newsletter used to do, and I stopped having to plan a campaign every time we needed revenue."

The subscription build was the part I feared operationally, and it just worked. Cadences match how people actually play, so support tickets about deliveries went down, not up.

Let's Connect

Let's Connect

+128% profit in 90 days. Same customers. Same ad spend.

+128% profit in 90 days. Same customers. Same ad spend.

We rebuilt RacketFuel™ around subscriptions and lifecycle flows. Repeat purchases tripled, and 41% of revenue now arrives on autopilot.

Everything installed, itemized.

Four phases. One system.The same DTC Retention Protocol™ we install for clients, run on our own brand first.

Process

Retention Audit & Revenue Map

Offer & Journey Architecture

Flows & Systems Build

Optimize & Compound

Month by month, on autopilot.

Their Team Said

"We were profitable on paper and broke in practice. The retention system changed what a customer is worth to us, which changed what we can afford to pay to get one."

"They rebuilt how our email works in six weeks. The replenishment flow alone outsells what our whole newsletter used to do, and I stopped having to plan a campaign every time we needed revenue."

The subscription build was the part I feared operationally, and it just worked. Cadences match how people actually play, so support tickets about deliveries went down, not up.

`+128%` profit in 90 days. Same customers. Same ad spend.

`+128%` profit in 90 days. Same customers. Same ad spend.

Four phases. One system.

The same DTC Retention Protocol™ we install for clients, run on our own brand first.